*MANY DESIGNERS DON’T INCLUDE RESEARCH IN THEIR PROCESS… THAT SHOULD WORRY YOU
This is where I take the notes from our consultation and confirm the accuracy of our project scope and goals. You would have received my Welcome To Wendigo Letter and the first phase of the Visual Design Process which is a simple proofing system of my own creation that keeps the project on track, you updated on its progress, builds trust and saves us both time and money.
I also look deeper into your target markets, check out the industry as a whole, past-present-future projections, local and national competitors’ solutions to similar campaigns etc.. Anything of interest will be presented to you for review or input when necessary.